Sales leaders are increasingly turning to VoIP (Voice over Internet Protocol) systems for their teams to make calls. That’s not just because of the cost savings that VoIP offers over legacy systems. VoIP provides real added benefits for sales teams:

  1. VoIP systems offer your team efficiency and convenience by creating call queues that allow reps to seamlessly call one prospect after another without dialing.
  2. VoIP systems automatically assign reps a local area code for each prospect, thereby increasing the likelihood that the prospect will answer.
  3. When calls go to voicemail, VoIP systems provide salespeople the means to effortlessly leave personalized, pre-recorded voicemails.

For sales leaders to make good forecasting and management decisions, call data from phone systems needs to be collected, tracked and studied alongside other sales activities. Some of the most popular phone systems already have integrations with Salesforce. That’s a good first step, but these phone systems do not take a holistic view of activity logging. At we’re constantly on the lookout for ways to make selling even more transparent, automatic and data-driven.

Today, we’re happy to announce the integration of a series of popular phone systems into

Don’t see your favorite phone system on here? Not to worry! We’re constantly adding more. Please get in touch and let us know which additional systems you’d like us to support.

Calls made from any of these systems will automatically be identified and made available within’s analysis and coaching workflows. This allows for the intermixing of phone data with data from other sources; enabling tracking of more complex behavior patterns from you and your team.

With our new product update, sales leaders can understand the relationship between calls and other metrics like meetings booked, and how they can serve as better coaches to their teams.

Reps love our VoIP integration because they no longer have to deal with unnecessary reporting. All call activity is visible in real-time and synced to their CRM so that reps get the credit they deserve – without manual data entry!

Reps can even set personal goals, understand how their call activity has changed over time and see how it compares with others on their team. allows reps to essentially become their own managers and get clear direction on the activities they need to hit their numbers.

Sales leaders are happy because they only need to get involved in extreme cases – to celebrate when a rep crushes their activity target or to coach them through a slump. They can rest easy with a transparent view into team call activity that allows them how to see how their reps are progressing in real-time.

Interested in finding out more? Get a demo or check out the rest of our blog to see what else we’re working on.