Mariana Cogan, CMO at People.ai, implemented this revenue engine at PTC, delivering $20M in pipeline in 6 months. Join us as she discusses the proven three-step plan to accelerate pipeline and connect digital threads to uncover the fastest path to revenue.
Building Your Next Gen Revenue Engine
Revenue leaders are all facing the same challenge right now: pressure to deliver more revenue with fewer resources. And with more than 60% of the buyer’s journey happening online, it can feel impossible to drive that kind of change. Traditional tools are not going to deliver on rising expectations. The solution? The Next-Gen Rev Engine: a data-first, customer-centric approach that unlocks the next era of enterprise growth.